Statistics from the Sales Department

There have been a few inquiries on how sales are developing at YAY Micro. A few contributors have terminated their account with us, because they haven’t seen the anticapted growth in sales. Deleting accounts makes little sense for contributors and for us. It requires work both from our photographers and approvers before an image is added to the database. When that is done, however, the image is ready for sales and no more work is needed. Anyhow, we do agree that it is about time that we give a status update on how sales are going. We can’t give you too much detail; there are nosy competitors out there.

So, how are sales developing at YAY? The answer is very promising! The number of downloads since September 2008 (we opened for sales in June 2008) has increased with a whopping 28 % per month. In 2009 the average monthly increase was even higher, namely 32 %. There are seasonal variations in the number of download (f.ex. July 2009 had 67 % fewer downloads than June 2009).

Graph:

Number of downloads per month 2009

In regards to photographer’s payouts, the numbers are even better looking for our contributors. The total payout during 2009 grew by 67 % per month! That means that our contributors are starting to earn some good cash. Even when compared to the number of contributors (grows at an average of 5 %), both downloads and payouts are looking increasingly good.

That doesn’t mean that we are resting on our laurels. Quite the opposite: We’ve increased our staff and will now add more resources into sales. We will also start more aggressive marketing towards both contributors and customers in China. Keep those uploads coming and we will guarantee that you will earn money. YAY started from scratch two years ago – and building a site requires patience. As the chinese say: Even the tallest tower started from the ground.

Happy microstocking!

Jan

What kind of images..?

Many of our photographers and artists are wondering what kind of images we at YAY want, and what kind of images our customers buy. We can’t really point to any specific trends different from the stock industry generally – a variety of images sell at YAY. But we do have some customer requests, and I would also like to show you a few random 6-7 images sold at YAY today.

Our customers have requested more images of people being active in their community – such as school, church, volunteer work, family life, neighbors, outdoors activity, sports and hobbies. We’ve also been asked for different tourist destinations, – and for a a larger variety within objects, animals and people. It is also important that you keyword your images correctly – give the animals and places correct names, both english and latin – and you can also include local names.  And try to capture online trends: Images with people surfing the Internet – and visiting pages like Twitter, Facebook, The Pirate Bay and other popular sites. You can also take variation of these images, take them with young / old models, man / female, one person, two, couple, friends, group and so on. Other good photos would be images showing the consequences of the financial crisis – such as an empty fridge, house for sale, unemployment, people living on a budget etc.

Linda

A few of the images sold at YAY today:

Little yellow chick by lanalanglois

Sé de Lisboa by Jule_Berlin

The first spring flowers close up by AlexKhrom

Number figures by Ivonnewierink

Black Sand by Kertez

Newborn baby by travismanley

Happy young women by stepanov