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Image of the week: Is technology ruling our lives?

Image is protected by copyright unless you buy it starting from only 1,95$ from: http://www.yayimages.com/stock-image/hacker-with-laptop/8459790

Image is protected by copyright unless you buy it starting from only 1,95$ from: http://www.yayimages.com/stock-image/hacker-with-laptop/8459790

The more the time passes the more i get the impression that things changed dramatically in the latest years and we aren’t really consciously aware of it.
Image of the week comes from cookelma and got me thinking of the way technology changed the world.
Technology has risen with enormous power and speed, from the time we used it only to make our lives easier, to the present where, in my personal opinion, technology is ruling us. All of us are working on a computer, going home and relaxing with the computer, always in constant connection on the internet with our smartphones and tablet PCs. Nowadays even small children have smartphones and laptops. Sometimes i wonder why does a child that is only 4 years old needs a latest version of a smartphone. Then i remembered the classical generation gap that our parents and the book told us about. Years pass and everything evolves, and the older we get the hardest it is for us to understand and adjust to the changes that seem to occur with the speed of light. We need to remember that the world changes and moves even if we don’t want to change and move along with it. We can hide ourselves and live as rudimentary as possible and get frustrated when we will realize that we live outside of this time, or we could just embrace change and take advantage of what this era brings, with the good and the bad altogether. Acceptance and constant learning are the keys to handling the technological boom and the changing of the life we thought we knew.

What’s so great about this picture?

  •  It relates to a very actual topic – thew technology boom
  •  It has a sort of darkness that makes it mysterious and dramatic.
  • The way the model is dressed and looks behind the laptop can mean two different things: either he is a hacker therefore his identity has to stay hidden, either he is a man that has fallen pray to technology and spends his life as an internet junkie, living behind the computer.
  • Has lots of copy space on the laptop, on the hoodie and on the background where you can write your own messages/ slogans.
  • The colors are simple and classical, they don’t tire the eye.

How could we use it?

  1.  As book, magazines and newspapers covers and inside article picture.
  2. Part of a website layout, background, header for blogs, etc.
  3. Campaigns to promote a lifestyle that is not focused on technology.
  4. An advert for a optical clinic with a possible slogan like: “Spending a lot of time in front of the computer will hurt your eyes. Get protective eyeglasses and save your precious vision!”
  5. An advert for a new anti-virus to help protect your computer. Hackers are always trying to attack your PC with viruses and Trojans.
  6. An advert for a company software that helps store your files in case your PC brakes down.
  7. A teaser commercial for a new computer brand/software.
  8. Educative campaigns to raise awareness of the danger that lurks in the shadows of the internet. People are harassed by others on the internet based on the presumption that no one can actually see them. Not to mention the dangers of internet dating where you can never be sure the person you are talking with is who he/she says he/she is.

 

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Statistics from the Sales Department

There have been a few inquiries on how sales are developing at YAY Micro. A few contributors have terminated their account with us, because they haven’t seen the anticapted growth in sales. Deleting accounts makes little sense for contributors and for us. It requires work both from our photographers and approvers before an image is added to the database. When that is done, however, the image is ready for sales and no more work is needed. Anyhow, we do agree that it is about time that we give a status update on how sales are going. We can’t give you too much detail; there are nosy competitors out there.

So, how are sales developing at YAY? The answer is very promising! The number of downloads since September 2008 (we opened for sales in June 2008) has increased with a whopping 28 % per month. In 2009 the average monthly increase was even higher, namely 32 %. There are seasonal variations in the number of download (f.ex. July 2009 had 67 % fewer downloads than June 2009).

Graph:

Number of salesNumber of downloads per month 2009

In regards to photographer’s payouts, the numbers are even better looking for our contributors. The total payout during 2009 grew by 67 % per month! That means that our contributors are starting to earn some good cash. Even when compared to the number of contributors (grows at an average of 5 %), both downloads and payouts are looking increasingly good.

That doesn’t mean that we are resting on our laurels. Quite the opposite: We’ve increased our staff and will now add more resources into sales. We will also start more aggressive marketing towards both contributors and customers in China. Keep those uploads coming and we will guarantee that you will earn money. YAY started from scratch two years ago – and building a site requires patience. As the chinese say: Even the tallest tower started from the ground.

Happy microstocking!

Jan

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What kind of images..?

Many of our photographers and artists are wondering what kind of images we at YAY want, and what kind of images our customers buy. We can’t really point to any specific trends different from the stock industry generally – a variety of images sell at YAY. But we do have some customer requests, and I would also like to show you a few random 6-7 images sold at YAY today.

Our customers have requested more images of people being active in their community – such as school, church, volunteer work, family life, neighbors, outdoors activity, sports and hobbies. We’ve also been asked for different tourist destinations, – and for a a larger variety within objects, animals and people. It is also important that you keyword your images correctly – give the animals and places correct names, both english and latin – and you can also include local names.  And try to capture online trends: Images with people surfing the Internet – and visiting pages like Twitter, Facebook, The Pirate Bay and other popular sites. You can also take variation of these images, take them with young / old models, man / female, one person, two, couple, friends, group and so on. Other good photos would be images showing the consequences of the financial crisis – such as an empty fridge, house for sale, unemployment, people living on a budget etc.

Linda :)

A few of the images sold at YAY today:

Little yellow chick by lanalanglois
Little yellow chick by lanalanglois
Sé de Lisboa by Jule_Berlin
Sé de Lisboa by Jule_Berlin 
 
The first spring flowers close up by AlexKhrom
The first spring flowers close up by AlexKhrom
 
Number figures by Ivonnewierink
Number figures by Ivonnewierink
 
Black Sand by Kertesz
Black Sand by Kertez
 
Newborn Baby by travismanley
Newborn baby by travismanley
 
Happy young women by stepanov
Happy young women by stepanov
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