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Statistics from the Sales Department

There have been a few inquiries on how sales are developing at YAY Micro. A few contributors have terminated their account with us, because they haven’t seen the anticapted growth in sales. Deleting accounts makes little sense for contributors and for us. It requires work both from our photographers and approvers before an image is added to the database. When that is done, however, the image is ready for sales and no more work is needed. Anyhow, we do agree that it is about time that we give a status update on how sales are going. We can’t give you too much detail; there are nosy competitors out there.

So, how are sales developing at YAY? The answer is very promising! The number of downloads since September 2008 (we opened for sales in June 2008) has increased with a whopping 28 % per month. In 2009 the average monthly increase was even higher, namely 32 %. There are seasonal variations in the number of download (f.ex. July 2009 had 67 % fewer downloads than June 2009).

Graph:

Number of salesNumber of downloads per month 2009

In regards to photographer’s payouts, the numbers are even better looking for our contributors. The total payout during 2009 grew by 67 % per month! That means that our contributors are starting to earn some good cash. Even when compared to the number of contributors (grows at an average of 5 %), both downloads and payouts are looking increasingly good.

That doesn’t mean that we are resting on our laurels. Quite the opposite: We’ve increased our staff and will now add more resources into sales. We will also start more aggressive marketing towards both contributors and customers in China. Keep those uploads coming and we will guarantee that you will earn money. YAY started from scratch two years ago – and building a site requires patience. As the chinese say: Even the tallest tower started from the ground.

Happy microstocking!

Jan

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